CLIENT:
CHIMMELIER

Services:

Creative Direction
Booth Design
Package Design
Merchandise Design
Menu Design
Signage

Over the course of 2023 I became the creative director for Chimmelier - Korean Fried Chicken, and we were able to make incredible strides in their growth & popularity.

I started working with them in fall of 2022 when I created their first t-shirt for ComplexCon in Long Beach, California. We collaborated with Gideon General, a food influencer for
Buzzfeed Tasty.

We have worked on expanding the Chimmelier universe by creating Pocha and Jilli, two sister brands. Pocha, focused more on Korean Corndogs, and Jilli, a modern sool jib (korean wine bar.)

Chimmelier had the opportunity to partake in Coachella 2023, private events for Spotify, Redbull, Sony, and many more.

Storefront of Chimmelier Korean Fried Chicken with signage and colorful graphics on windows.
Fast food assortment with fried chicken, burger, fries, sandwich, and cup noodles on a table with checkered paper liners.
Sign for Chimmelier Korean Fried Chicken restaurant.
Laptop displaying Uber Eats page for Chimmelier Korean Fried Chicken, featuring promotional offers, a chicken sandwich, fried chicken, and vibrant graphics.
Promotional cards for Chimmelier Korean Fried Chicken on black surface.
Group of people outdoors, wearing black shirts with colorful graphics and Korean text, making playful poses near a fence and trees.
Person wearing a colorful graphic shirt with Korean text and cartoon design at a food stand.
Stacked boxes of Korean fried chicken from Chimmmelier with flames and yellow packaging.
Two people standing in front of a table with various fried chicken dishes and packaging displaying Korean text. Bright promotional backgrounds with chicken images are visible. A small sound system and stacked CDs are on the table.
Group of four men posing on a blue stage wearing black graphic T-shirts and casual pants, with a colorful background and large screen overhead.
Person posing in front of a food stall named Chimmelier, with cartoon graphics of flying corn dogs and a checkered tablecloth inside.